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<channel>
	<title>ShearNation/ Alan Leong, works of</title>
	<link>http://www.shearnation.com</link>
	<description>ShearNation/ Alan Leong, works of</description>
	<pubDate>Sun, 16 Oct 2011 01:47:12 +0000</pubDate>
	<generator>http://www.shearnation.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Nokia work highlights 2006/07</title>
				
		<link>http://shearnation.com/Nokia-work-highlights-2006-07</link>

		<comments>http://shearnation.com/following/shearnation.com/Nokia-work-highlights-2006-07</comments>

		<pubDate>Sun, 16 Oct 2011 01:47:12 +0000</pubDate>

		<dc:creator>ShearNation/ Alan Leong, works of</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2154905</guid>

		<description>Creative concept and art direction for selected Nokia projects on different digital platforms. CDROMs, campaign microsites, user manuals and presentation materials. 


Nokia 6111 CDROM interface
&#60;img src="http://payload.cargocollective.com/1/4/155773/2154905/int_nokia6111e_640.jpg" width="640" height="134" width_o="700" height_o="147" src_o="http://payload.cargocollective.com/1/4/155773/2154905/int_nokia6111e_o.jpg" data-mid="10755952"  border="0" align="left"/&#62;


Nokia 6289 CDROM interface
&#60;img src="http://payload.cargocollective.com/1/4/155773/2154905/int_nokia6280a.jpg" width="600" height="373" width_o="600" height_o="373" src_o="http://payload.cargocollective.com/1/4/155773/2154905/int_nokia6280a_o.jpg" data-mid="10755953"  border="0" align="left"/&#62;


Nokia E61 CDROM interface
&#60;img src="http://payload.cargocollective.com/1/4/155773/2154905/int_nokiae61.jpg" width="600" height="338" width_o="600" height_o="338" src_o="http://payload.cargocollective.com/1/4/155773/2154905/int_nokiae61_o.jpg" data-mid="10755955"  border="0" align="left"/&#62;


Nokia customer kiosk
&#60;img src="http://payload.cargocollective.com/1/4/155773/2154905/int_nokiami_640.jpg" width="640" height="477" width_o="650" height_o="485" src_o="http://payload.cargocollective.com/1/4/155773/2154905/int_nokiami_o.jpg" data-mid="10755958"  border="0" align="left"/&#62;


Nokia L'Armour collection microsite
&#60;img src="http://payload.cargocollective.com/1/4/155773/2154905/int_nokialamour_640.jpg" width="640" height="137" width_o="700" height_o="150" src_o="http://payload.cargocollective.com/1/4/155773/2154905/int_nokialamour_o.jpg" data-mid="10755960"  border="0" align="left"/&#62;


Nokia N90 CDROM interface
&#60;img src="http://payload.cargocollective.com/1/4/155773/2154905/int_n90d_640.jpg" width="640" height="245" width_o="650" height_o="249" src_o="http://payload.cargocollective.com/1/4/155773/2154905/int_n90d_o.jpg" data-mid="10755963"  border="0" align="left"/&#62;


Nokia 6280 presentation materials
&#60;img src="http://payload.cargocollective.com/1/4/155773/2154905/int_nokiaymsc_640.jpg" width="640" height="240" width_o="650" height_o="244" src_o="http://payload.cargocollective.com/1/4/155773/2154905/int_nokiaymsc_o.jpg" data-mid="10756123"  border="0" align="left"/&#62;
&#60;img src="http://payload.cargocollective.com/1/4/155773/2154905/int_nokia6280b_640.jpg" width="640" height="238" width_o="650" height_o="242" src_o="http://payload.cargocollective.com/1/4/155773/2154905/int_nokia6280b_o.jpg" data-mid="10755967"  border="0" align="left"/&#62;

</description>
		
		<excerpt></excerpt>

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	<item>
		<title>Massimmo</title>
				
		<link>http://shearnation.com/Massimmo</link>

		<comments>http://shearnation.com/following/shearnation.com/Massimmo</comments>

		<pubDate>Tue, 11 Oct 2011 15:01:50 +0000</pubDate>

		<dc:creator>ShearNation/ Alan Leong, works of</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2132815</guid>

		<description>In charge of creative and art direction, photography, website and coffee table book design. Massimmo requested for an image overhaul of its brand perception, thus a full suite of creatives were proposed and brought to life.

&#60;img src="http://payload.cargocollective.com/1/4/155773/2132815/coffeetablebook_layout.jpg" width="471" height="800" width_o="471" height_o="800" src_o="http://payload.cargocollective.com/1/4/155773/2132815/coffeetablebook_layout_o.jpg" data-mid="15077037"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2132815/019.jpg" width="640" height="351" width_o="640" height_o="351" src_o="http://payload.cargocollective.com/1/4/155773/2132815/019_o.jpg" data-mid="10635344"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2132815/021.jpg" width="640" height="351" width_o="640" height_o="351" src_o="http://payload.cargocollective.com/1/4/155773/2132815/021_o.jpg" data-mid="10635347"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2132815/home1-4_640.jpg" width="640" height="780" width_o="1000" height_o="1220" src_o="http://payload.cargocollective.com/1/4/155773/2132815/home1-4_o.jpg" data-mid="10635349"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2132815/sub_living_product-specific3_640.jpg" width="640" height="665" width_o="1000" height_o="1040" src_o="http://payload.cargocollective.com/1/4/155773/2132815/sub_living_product-specific3_o.jpg" data-mid="10635331"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2132815/IMG_0034.jpg" width="640" height="429" width_o="640" height_o="429" src_o="http://payload.cargocollective.com/1/4/155773/2132815/IMG_0034_o.jpg" data-mid="10635541"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2132815/IMG_0130.jpg" width="640" height="429" width_o="640" height_o="429" src_o="http://payload.cargocollective.com/1/4/155773/2132815/IMG_0130_o.jpg" data-mid="10635542"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2132815/IMG_9957.jpg" width="640" height="417" width_o="640" height_o="417" src_o="http://payload.cargocollective.com/1/4/155773/2132815/IMG_9957_o.jpg" data-mid="10635544"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>Year of the Metal Tiger</title>
				
		<link>http://shearnation.com/Year-of-the-Metal-Tiger</link>

		<comments>http://shearnation.com/following/shearnation.com/Year-of-the-Metal-Tiger</comments>

		<pubDate>Tue, 11 Oct 2011 13:59:07 +0000</pubDate>

		<dc:creator>ShearNation/ Alan Leong, works of</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2132463</guid>

		<description>2010 is the year of the Metal Tiger in the lunar calendar. While everyone huddled, we wanted our clients to seize the advantage. A bold greeting – traditional new year songs in heavy metal - was delivered to clients on a studded 'leather jacket' music CD. 

We built a microsite where traditional fortune telling was turned on its head: visitors had to headbang to get their reading. After 3 weeks, yearofthemetaltiger.com had 10,083 visits across 75 countries. The microsite and CD were picked up by blogs, tweeted, shared on Facebook and even received airplay on a local radio station.




&#60;img src="http://payload.cargocollective.com/1/4/155773/2132463/tiger01_640.jpg" width="640" height="490" width_o="1000" height_o="767" src_o="http://payload.cargocollective.com/1/4/155773/2132463/tiger01_o.jpg" data-mid="10633775"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2132463/tiger02_640.jpg" width="640" height="490" width_o="1000" height_o="767" src_o="http://payload.cargocollective.com/1/4/155773/2132463/tiger02_o.jpg" data-mid="10633783"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2132463/Screen-shot-2011-10-16-at-AM-10.42.05_640.jpg" width="640" height="435" width_o="1010" height_o="688" src_o="http://payload.cargocollective.com/1/4/155773/2132463/Screen-shot-2011-10-16-at-AM-10.42.05_o.jpg" data-mid="10756822"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2132463/tiger4_640.jpg" width="640" height="288" width_o="2048" height_o="921" src_o="http://payload.cargocollective.com/1/4/155773/2132463/tiger4_o.jpg" data-mid="10633894"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2132463/IMG_1568.jpg" width="604" height="369" width_o="604" height_o="369" src_o="http://payload.cargocollective.com/1/4/155773/2132463/IMG_1568_o.jpg" data-mid="10633823"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2132463/IMG_1534.jpg" width="604" height="408" width_o="604" height_o="408" src_o="http://payload.cargocollective.com/1/4/155773/2132463/IMG_1534_o.jpg" data-mid="10633873"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2132463/IMG_1516.jpg" width="604" height="402" width_o="604" height_o="402" src_o="http://payload.cargocollective.com/1/4/155773/2132463/IMG_1516_o.jpg" data-mid="10633852"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>GHM Luxury hotels &#38; resorts</title>
				
		<link>http://shearnation.com/GHM-Luxury-hotels-resorts</link>

		<comments>http://shearnation.com/following/shearnation.com/GHM-Luxury-hotels-resorts</comments>

		<pubDate>Sun, 09 Oct 2011 15:39:31 +0000</pubDate>

		<dc:creator>ShearNation/ Alan Leong, works of</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2122394</guid>

		<description>Dynamic Flash microsite for GHM luxury hotels and resorts. 

&#60;img src="http://payload.cargocollective.com/1/4/155773/2122394/Screen shot 2011-10-09 at PM 11.36.13_640.jpg" width="640" height="380" width_o="1149" height_o="684" src_o="http://payload.cargocollective.com/1/4/155773/2122394/Screen shot 2011-10-09 at PM 11.36.13_o.jpg" data-mid="10580044"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2122394/Screen shot 2011-10-09 at PM 11.31.32_640.jpg" width="640" height="392" width_o="1069" height_o="656" src_o="http://payload.cargocollective.com/1/4/155773/2122394/Screen shot 2011-10-09 at PM 11.31.32_o.jpg" data-mid="10580046"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2122394/Screen shot 2011-10-09 at PM 11.32.54_640.jpg" width="640" height="365" width_o="1220" height_o="696" src_o="http://payload.cargocollective.com/1/4/155773/2122394/Screen shot 2011-10-09 at PM 11.32.54_o.jpg" data-mid="10580048"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2122394/Screen shot 2011-10-09 at PM 11.34.41_640.jpg" width="640" height="393" width_o="1099" height_o="675" src_o="http://payload.cargocollective.com/1/4/155773/2122394/Screen shot 2011-10-09 at PM 11.34.41_o.jpg" data-mid="10580049"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/4/155773/2122394/prt_1318174668.jpg" />

	</item>
		
		
	<item>
		<title>DBS</title>
				
		<link>http://shearnation.com/DBS</link>

		<comments>http://shearnation.com/following/shearnation.com/DBS</comments>

		<pubDate>Sun, 09 Oct 2011 14:36:37 +0000</pubDate>

		<dc:creator>ShearNation/ Alan Leong, works of</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2122156</guid>

		<description>Art direction and digital strategy for DBS digital pitch. Includes an online dining search and listing programme making use of widgets, mobile apps and blogs for DBS cards. 

&#60;img src="http://payload.cargocollective.com/1/4/155773/2122156/corporate_chart_640.jpg" width="640" height="452" width_o="2048" height_o="1448" src_o="http://payload.cargocollective.com/1/4/155773/2122156/corporate_chart_o.jpg" data-mid="10578958"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2122156/foodle_03_640.jpg" width="640" height="471" width_o="1000" height_o="737" src_o="http://payload.cargocollective.com/1/4/155773/2122156/foodle_03_o.jpg" data-mid="10578980"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2122156/DBS-mobile02_640.jpg" width="640" height="480" width_o="1024" height_o="768" src_o="http://payload.cargocollective.com/1/4/155773/2122156/DBS-mobile02_o.jpg" data-mid="10578969"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2122156/foodle_02_640.jpg" width="640" height="663" width_o="1000" height_o="1037" src_o="http://payload.cargocollective.com/1/4/155773/2122156/foodle_02_o.jpg" data-mid="10578987"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2122156/foodle_chart_640.jpg" width="640" height="452" width_o="2048" height_o="1448" src_o="http://payload.cargocollective.com/1/4/155773/2122156/foodle_chart_o.jpg" data-mid="10578994"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2122156/dbs_on_mac_640.jpg" width="640" height="360" width_o="2048" height_o="1154" src_o="http://payload.cargocollective.com/1/4/155773/2122156/dbs_on_mac_o.jpg" data-mid="10579001"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

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		<media:thumbnail url="http://payload.cargocollective.com/1/4/155773/2122156/prt_1318730266.jpg" />

	</item>
		
		
	<item>
		<title>Changi Airport Race</title>
				
		<link>http://shearnation.com/Changi-Airport-Race</link>

		<comments>http://shearnation.com/following/shearnation.com/Changi-Airport-Race</comments>

		<pubDate>Sun, 09 Oct 2011 14:12:37 +0000</pubDate>

		<dc:creator>ShearNation/ Alan Leong, works of</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2121962</guid>

		<description>Ever seen a Porsche 911 GT3 Carrera race against a Boeing 747? Now that’s a race like no other – and worth views after views on YouTube. Held on a sunny Saturday afternoon on the runway of Changi Airport, the kind of stuff seen only in Bond movies, it was to be the most eagerly anticipated event of the year (before the F1).

The crowd of 1,200 invited guests gathered. Photographers and editors of online news were invited to generate content to feed bloggers and the online community. The race was over in 19.8 sec but that’s when social media accelerated as the race spread through blogs, news site, YouTube

The Results

The Changi Airport Race took pole position for the online community worldwide.
- The race clip hit more than 170,000 views in 3 days. 
- There were over 7,000 English blogs with more than 92% of positive posts. 
- Over 58,000 search results (in English only)
- Extensive discussion in Singapore and abroad, in 125 forums
- 2-min news coverage on News 5 and newspaper report
- News coverage in countries as far as China, India and the UK
- It generated tremendous buzz and media value worth over US$1 mil.






&#60;img src="http://payload.cargocollective.com/1/4/155773/2121962/IMG_2932.jpg" width="533" height="800" width_o="533" height_o="800" src_o="http://payload.cargocollective.com/1/4/155773/2121962/IMG_2932_o.jpg" data-mid="10578803"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2121962/IMG_2924_640.jpg" width="640" height="426" width_o="800" height_o="533" src_o="http://payload.cargocollective.com/1/4/155773/2121962/IMG_2924_o.jpg" data-mid="10578805"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2121962/changi_celebrations_640.jpg" width="640" height="573" width_o="1138" height_o="1020" src_o="http://payload.cargocollective.com/1/4/155773/2121962/changi_celebrations_o.jpg" data-mid="10578816"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2121962/edm.jpg" width="640" height="690" width_o="640" height_o="690" src_o="http://payload.cargocollective.com/1/4/155773/2121962/edm_o.jpg" data-mid="10578813"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2121962/10229_128514462423_605857423_2589711_6718430_n.jpg" width="604" height="339" width_o="604" height_o="339" src_o="http://payload.cargocollective.com/1/4/155773/2121962/10229_128514462423_605857423_2589711_6718430_n_o.jpg" data-mid="10579704"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

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		<media:thumbnail url="http://payload.cargocollective.com/1/4/155773/2121962/prt_1318169413.jpg" />

	</item>
		
		
	<item>
		<title>Be a Changi Millionaire</title>
				
		<link>http://shearnation.com/Be-a-Changi-Millionaire</link>

		<comments>http://shearnation.com/following/shearnation.com/Be-a-Changi-Millionaire</comments>

		<pubDate>Sun, 09 Oct 2011 13:27:01 +0000</pubDate>

		<dc:creator>ShearNation/ Alan Leong, works of</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2122041</guid>

		<description>A few hundred Singaporeans were recruited to show what it feels like to win a million dollars in a flash mob-style mass performance right in the heart of Changi Airport. Over 1,000 sign-ups were received from which 700 were shortlisted. Trained over 5 rehearsal sessions, a final crew of 480 set out to put up a stellar performance complete with percussionists, hip hop artists and breakdancers.

On 22 May, the flash mob came together as the performers, between the ages of 10 and 75, took the Terminal 3 transit mall by storm. Three minutes later, the stellar performance was captured on video and released through social media a few days later on 31 May to set Changi Airport’s shopping promotion off to a great start. The campaign made headlines in the local press and the official video has since clocked over 50,000 views and been featured in over 50 international blogs.

The inaugural Millionaire campaign received 830,000 entries, creating an all-time participation record for retail promotions at Changi Airport.




&#60;img src="http://payload.cargocollective.com/1/4/155773/2122041/IMG_0194_640.jpg" width="640" height="426" width_o="2048" height_o="1365" src_o="http://payload.cargocollective.com/1/4/155773/2122041/IMG_0194_o.jpg" data-mid="10579592"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2122041/IMG_0224_640.jpg" width="640" height="426" width_o="2048" height_o="1365" src_o="http://payload.cargocollective.com/1/4/155773/2122041/IMG_0224_o.jpg" data-mid="10579613"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2122041/00_home_preevent1_640.jpg" width="640" height="603" width_o="1050" height_o="990" src_o="http://payload.cargocollective.com/1/4/155773/2122041/00_home_preevent1_o.jpg" data-mid="10578268"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2122041/05about1_640.jpg" width="640" height="902" width_o="1050" height_o="1480" src_o="http://payload.cargocollective.com/1/4/155773/2122041/05about1_o.jpg" data-mid="10578285"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2122041/02winners_640.jpg" width="640" height="603" width_o="1050" height_o="990" src_o="http://payload.cargocollective.com/1/4/155773/2122041/02winners_o.jpg" data-mid="10579578"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2122041/03testimonials1_640.jpg" width="640" height="603" width_o="1050" height_o="990" src_o="http://payload.cargocollective.com/1/4/155773/2122041/03testimonials1_o.jpg" data-mid="10578296"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

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		<media:thumbnail url="http://payload.cargocollective.com/1/4/155773/2122041/prt_1318166604.jpg" />

	</item>
		
		
	<item>
		<title>Great Australian road trips</title>
				
		<link>http://shearnation.com/Great-Australian-road-trips</link>

		<comments>http://shearnation.com/following/shearnation.com/Great-Australian-road-trips</comments>

		<pubDate>Sat, 08 Oct 2011 07:43:38 +0000</pubDate>

		<dc:creator>ShearNation/ Alan Leong, works of</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2118178</guid>

		<description>The brief was to create a one stop resource site that helps create preference for Australia as a self-drive holiday destination. It offers a transformative journey, where they can discover more of the unexpected, enjoy great nature and meet welcoming locals. The target audience are experience seeker couples in their 20s and 30s, and the aim is to drive them to a microsite and introduce them to 17 suggested road trip itineraries. 

Results:
In 12 weeks, the site garnered 4,400 new members, 5 times more than it has set out to attain. 85,510 entries from participants compete for top placement in the online contest and 119,000 shares on various social platforms. 

Total hits to the website 72,788, a whopping 25 times more than the forecast. Public interest to take on a self drive holiday soared to over 80% over the next 12 months.








&#60;img src="http://payload.cargocollective.com/1/4/155773/2118178/00_home2_640.jpg" width="640" height="668" width_o="1024" height_o="1070" src_o="http://payload.cargocollective.com/1/4/155773/2118178/00_home2_o.jpg" data-mid="10556656"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2118178/00_landing-login4_640.jpg" width="640" height="532" width_o="1024" height_o="852" src_o="http://payload.cargocollective.com/1/4/155773/2118178/00_landing-login4_o.jpg" data-mid="10556673"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2118178/00_stage_summary_640.jpg" width="640" height="532" width_o="1024" height_o="852" src_o="http://payload.cargocollective.com/1/4/155773/2118178/00_stage_summary_o.jpg" data-mid="10556679"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2118178/03-1_stage1_640.jpg" width="640" height="532" width_o="1024" height_o="852" src_o="http://payload.cargocollective.com/1/4/155773/2118178/03-1_stage1_o.jpg" data-mid="10556684"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2118178/05_gameplay2_640.jpg" width="640" height="532" width_o="1024" height_o="852" src_o="http://payload.cargocollective.com/1/4/155773/2118178/05_gameplay2_o.jpg" data-mid="10556689"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2118178/07_postcard_640.jpg" width="640" height="532" width_o="1024" height_o="852" src_o="http://payload.cargocollective.com/1/4/155773/2118178/07_postcard_o.jpg" data-mid="10556713"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2118178/08_minigame_koala2_640.jpg" width="640" height="532" width_o="1024" height_o="852" src_o="http://payload.cargocollective.com/1/4/155773/2118178/08_minigame_koala2_o.jpg" data-mid="10556738"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/4/155773/2118178/prt_1318059694.jpg" />

	</item>
		
		
	<item>
		<title>Singapore Design Festival 2009</title>
				
		<link>http://shearnation.com/Singapore-Design-Festival-2009</link>

		<comments>http://shearnation.com/following/shearnation.com/Singapore-Design-Festival-2009</comments>

		<pubDate>Sat, 08 Oct 2011 06:54:43 +0000</pubDate>

		<dc:creator>ShearNation/ Alan Leong, works of</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2118090</guid>

		<description>Singapore Design Festival 2009 through the line campaign. Users can tag their design paths on google map and share them with their friends on social platforms. 

&#60;img src="http://payload.cargocollective.com/1/4/155773/2118090/01_home_640.jpg" width="640" height="449" width_o="1040" height_o="730" src_o="http://payload.cargocollective.com/1/4/155773/2118090/01_home_o.jpg" data-mid="10556120"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2118090/03_design_exhibition_640.jpg" width="640" height="621" width_o="1040" height_o="1010" src_o="http://payload.cargocollective.com/1/4/155773/2118090/03_design_exhibition_o.jpg" data-mid="10556121"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2118090/shoe_640.jpg" width="640" height="902" width_o="1756" height_o="2475" src_o="http://payload.cargocollective.com/1/4/155773/2118090/shoe_o.jpg" data-mid="10556143"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2118090/05_EDM_announce_new_640.jpg" width="640" height="1252" width_o="644" height_o="1260" src_o="http://payload.cargocollective.com/1/4/155773/2118090/05_EDM_announce_new_o.jpg" data-mid="10556172"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2118090/04_10touchpoints2_640.jpg" width="640" height="473" width_o="1040" height_o="770" src_o="http://payload.cargocollective.com/1/4/155773/2118090/04_10touchpoints2_o.jpg" data-mid="10556130"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2118090/05_EDM_students_640.jpg" width="640" height="844" width_o="644" height_o="850" src_o="http://payload.cargocollective.com/1/4/155773/2118090/05_EDM_students_o.jpg" data-mid="10556137"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2118090/MALL_GLASSDOOR_640.jpg" width="640" height="495" width_o="2048" height_o="1586" src_o="http://payload.cargocollective.com/1/4/155773/2118090/MALL_GLASSDOOR_o.jpg" data-mid="10556150"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2118090/LIFT_640.jpg" width="640" height="843" width_o="732" height_o="965" src_o="http://payload.cargocollective.com/1/4/155773/2118090/LIFT_o.jpg" data-mid="10556151"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/4/155773/2118090/prt_1318056698.jpg" />

	</item>
		
		
	<item>
		<title>Singapore Institute of Management</title>
				
		<link>http://shearnation.com/Singapore-Institute-of-Management</link>

		<comments>http://shearnation.com/following/shearnation.com/Singapore-Institute-of-Management</comments>

		<pubDate>Sat, 08 Oct 2011 05:34:21 +0000</pubDate>

		<dc:creator>ShearNation/ Alan Leong, works of</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2117986</guid>

		<description>Winning pitch for SIM (Singapore Institute of Management) University. Concept includes a teaser microsite, mobile reach out, electronic direct mailer and a wacky facebook app.  

&#60;img src="http://payload.cargocollective.com/1/4/155773/2117986/GE_site_02.jpg" width="670" height="490" width_o="1048" height_o="768" src_o="http://payload.cargocollective.com/1/4/155773/2117986/GE_site_02_o.jpg" data-mid="10555463"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2117986/GE_site_04.jpg" width="670" height="490" width_o="1048" height_o="768" src_o="http://payload.cargocollective.com/1/4/155773/2117986/GE_site_04_o.jpg" data-mid="10555483"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2117986/GE_site_05.jpg" width="670" height="490" width_o="1048" height_o="768" src_o="http://payload.cargocollective.com/1/4/155773/2117986/GE_site_05_o.jpg" data-mid="10555484"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2117986/GE_site_07.jpg" width="670" height="490" width_o="1048" height_o="768" src_o="http://payload.cargocollective.com/1/4/155773/2117986/GE_site_07_o.jpg" data-mid="10555487"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2117986/GE_site_08.jpg" width="670" height="490" width_o="1048" height_o="768" src_o="http://payload.cargocollective.com/1/4/155773/2117986/GE_site_08_o.jpg" data-mid="10555495"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2117986/EDM.jpg" width="600" height="800" width_o="600" height_o="800" src_o="http://payload.cargocollective.com/1/4/155773/2117986/EDM_o.jpg" data-mid="10555498"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2117986/facebook1.jpg" width="670" height="692" width_o="919" height_o="950" src_o="http://payload.cargocollective.com/1/4/155773/2117986/facebook1_o.jpg" data-mid="10555501"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2117986/facebook2.jpg" width="670" height="692" width_o="919" height_o="950" src_o="http://payload.cargocollective.com/1/4/155773/2117986/facebook2_o.jpg" data-mid="10555506"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/4/155773/2117986/facebook3.jpg" width="670" height="692" width_o="919" height_o="950" src_o="http://payload.cargocollective.com/1/4/155773/2117986/facebook3_o.jpg" data-mid="10555507"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/4/155773/2117986/prt_1318051669.jpg" />

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